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Challenge

Google Shopping Labs, the eng-led research and development team for new and emerging technologies, had developed an AI model to dynamically generate product guidance and education in response to a general product query.

As lead product designer, my task was to provide a vision for product integration and a viable path for launch on Google Search, navigating multiple product teams and shifts in product direction in an era before wider commercial availability of AI technology.


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The story continues

The buying guide functionality I proposed was launched as part of the AI Experiments on Google Search, which later developed into the dedicated AI Mode. Due to the sensitive nature of this technology, I've moved the process to an offline case study.

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